Jérôme Soyer

VP Sales Engineering · The technical exec who closes.

Strategic Technology Leader with 10+ years of experience reporting to Global VPs. Expert in scaling high-performing regional Solutions Architecture organizations (50+ HC) and driving hyper-growth in consumption-based SaaS environments. Proven impact in scaling French ARR by 55%+ and leading teams through strategic M&A. Currently focused on leveraging this expertise to build and accelerate regional territories in the Data / CyberSecurity space.

Strategic Skills Portfolio

Executive Leadership

Managers of Managers (50+ HC), M&A Technical Integration, Change Management, Strategic Talent Acquisition, High-Performance Culture

Sales Engineering

MEDDPICC, Value-Based Selling, PoV Strategy, Technical Win Optimization, Enterprise SaaS GTM

Revenue Growth

Upsell Pipeline Strategy, Consumption-Based Expansion, Land & Expand Frameworks

Data & AI Intelligence

AI TRiSM, DSPM, Data Governance, Data Compliance, Insider Threat Detection, AI-driven Email Security, DAM

Operational Excellence

ARR Growth, Post-Sales Convergence (TAM/CS), NRR Growth, Enablement & Playbooks, C-Level Engagement

Strategic Key Wins & Business Impact

Global Banking Leaders (7-figure RFP Wins)

Orchestrated technical strategy for two of Europe's largest banking groups. Secured multi-year SaaS contracts aligned with ECB regulatory standards.

National Ministry (Strategic 7-figure POV)

Directed high-stakes POV securing massive national framework agreement in sensitive government environment.

Enterprise Market (6-figure Legacy Displacements)

Accelerated market share (Luxury, Retail, Telecom) displacing incumbents with value-based POV framework.

Strategic Expansion (High 6-figure Wins)

Closed strategic Tier-1 deals by industrializing the Upsell Pipeline, maximizing customer lifetime value.

Experience

Regional VP of Sales Engineering

Varonis

Executive Management: Directing 50+ HC across Continental Europe (1 Director, 8 Managers).
Organizational Transformation: Orchestrated pivot from Perpetual to 100% SaaS/Consumption model.
M&A & Innovation: Leading technical field integration of acquisitions (ALLTrue.ai, SlashNext, Cyral) for unified AI-powered Data Intelligence platform.
Performance: Consistently delivering 20%+ YoY ARR growth in French market (70%+ ARR territory).
Strategic Win Strategy: Partnering on 7-figure Enterprise deals using MEDDPICC and Challenger Sales.
RFP Excellence: Standardized RFP process improving win rates; orchestrated cross-functional teams (Legal, Product, Security).
Portfolio Management: Overseeing technical strategy for $100M+ ARR regional portfolio.
Customer Success: Established France CS/TAM division (4 Managers, 4 CSOMs, 10+ TAMs) focused on consumption metrics and NRR.
Talent Development: Proactive hiring/mentoring program resulting in multiple promotions to management.

Jan. 2022 – Present

Director of Sales Engineering

Varonis

Scaled technical field organization across France, Netherlands, Italy, Portugal and Spain.
Partnered with Sales VPs to define territory strategies and secure Enterprise deals.
Bid Management: Led technical response for major tenders, 100% compliance, consistently beating incumbents.

Sep. 2018 – Dec. 2021

Manager of Sales Engineering

Varonis

Team Building: Recruited initial core SE team in France, 1:1 alignment with sales for rapid market acceleration.
Operational Excellence: Standardized technical playbooks for demos and PoV.
Cross-Functional Alignment: Bridged field and Product Management to influence roadmap.

Jul. 2016 – Aug. 2018

Team Leader of Sales Engineering

Varonis

Jan. 2015 – Jun. 2016

Sales Engineer MidMarket & Enterprise

Varonis

Jan. 2013 – Dec. 2014

Professional Services Engineer

Varonis

Oct. 2012 – Dec. 2012

Senior Architect / Chief Project

Orange Cyberdefense

Aug. 2011 – Sep. 2012

R&D Engineer

EdenWall Technologies

Jan. 2007 – Aug. 2011

System & Network Administrator

Autodistribution

Sep. 2001 – Dec. 2006

Education

ICEP

Master's Degree in Computer Engineering

Equivalent to MSc in Computer Science.

2003 – 2007

Lycée Saint-Bénigne

Higher National Diploma (BTEC) in IT

2001 – 2003

Continuing Education

MEDDPICC

Saleshood
Mar. 2023

CISSP (Training)

Deloitte
Oct. 2022

Feedback, DISC & OKR

Varonis
2019 – 2021

eValue Selling

Sandler
Mar. 2015

Awards & Publications

Quota Overachievement

Varonis sales quota overachievement: 2013, 2014, 2016, 2017.

Press & Media Coverage

Multiple interviews & publications: RTL, Europe 1, iT For Business, Global Security Mag, Atlantico, Le Parisien, Journal du net, Clubic, etc.

Languages & Interests

Languages

English, French

Interests

Technologies, Racing, Tech Economy, Sneakers, Board Sports, Wine lover

Nifty tech tag lists from Wouter Beeftink